What Are Brand Mentions and Why Are They Important?
Brand mentions include your company’s name, logo, or specific product across social media. Brand mentions impact engagement, reach, and SEO. They bring awareness to your brand and show up in…
July 2022
Private Labelling: The latest trend in retail business
It’s amazing how retail has changed over the years. Used to, shoppers had to plan their outfits based on a particular item they were hoping to get. Now, there is…
What is an IPO, and Why is it Important?
An IPO stands for “initial public offering.” It is the first sale of a company’s stock to the public. IPOs are important because they allow companies to raise capital by…
The Psychology of Colors in Marketing and Branding in the 21st century
In the 21st century, the psychology of colors in marketing and branding is more important than ever. With the advent of social media and the rise of digital marketing, businesses…
How to Achieve Financial Freedom?
How to Achieve Financial Freedom was not something I ever thought about when I was younger. It wasn’t until I started my own business and experienced debt-free struggles that I…
3 Reasons Why Entrepreneurship is Important to You: Benefits and Risks
Not many people enjoy spending time with a spreadsheet and crunching numbers. But if you’re an entrepreneur, it’s a necessary evil that you’ll need to conquer sooner or later. Reducing…